How should I prepare for a special occasion?
Here's how to make your special occasion great (so the client books you again)
Note: This article is for special occasions. If you're prepping for meal prep, click here.
Congrats — your proposal got approved. Now the real work starts.
Most chefs we work with come from restaurants. You already know how to cook. The hard part of being a personal chef is everything around the cooking: the relationship, the prep, the communication, the expectation-setting.
A special occasion turns up the volume on all of it. The client has guests. There's a reason for the meal — a birthday, anniversary, dinner party, holiday. The food matters, but so does the experience around it.
This playbook is built from conversations with Sous chefs who consistently retain clients service after service. Do these things on a special occasion and you set yourself up to be the chef they call every time.
The mindset shift (read this first)
In a restaurant, you make the food and the customer comes to it. In someone's home, you make the food to them. They get to decide what's "right."
For a special occasion, you're not just cooking — you're producing an event. The plating, the timing, the way you talk about each dish, the energy you bring into the room. All of it is part of the meal.
That doesn't mean lowering your culinary standards. It means broadening them. Approach the relationship like a close coworker — not a friend. You're collaborating with them on something personal in their home. That framing keeps the dynamic warm but professional.
Intake: before you confirm the menu
1. Over-communicate. Ask about everything.
The biggest mistake new chefs make is showing up without enough information. By the time you're cooking, the service should feel like you've already met three times.
Cover at minimum:
- Allergies and dietary restrictions for every guest — not just the host
- Final headcount — confirm a few days out, then again the day before
- What grocery store they want you to use — don't assume Whole Foods is fine
- Where service will happen — dining room, kitchen island, outdoors, a mix
- Course timing — how long between courses, any toasts or speeches to work around
- Service style — plated or family-style (this should be locked in before you finalize the menu, not the day of)
You can never know too much. If a question feels silly, ask it anyway.
2. Get a video walkthrough of the kitchen
This is the highest-leverage thing you can ask for. Photos help, but a video tour is gold:
- Have them open every cabinet and drawer
- Show the pantry and spice rack
- Open the fridge and freezer
- Show the oven, cooktop, and any appliances
- Walk through the dining area and any serving surfaces
- Call out anything that's broken, finicky, or runs hot/cold
You'll learn in three minutes what would otherwise take three services to discover. For a special occasion, also note serving platters, nice plates, linens, candles — anything that affects how the meal lands.
3. Talk through plates, platters, and silverware
Presentation lives or dies on what the food is served on. A beautifully composed plate on a chipped dinner plate from 2008 lands differently than the same dish on clean white porcelain.
Before you finalize anything, talk through serving ware with the client:
- Do they have enough matching plates for the headcount and the courses you're planning?
- What do the plates actually look like? Ask for photos. White and simple is almost always better than busy patterns.
- Platters and serving vessels if you're going family-style — do they have what you need for each shared dish?
- Silverware — enough place settings, and the right pieces for each course (salad fork, soup spoon, steak knife, dessert spoon)
- Glassware — water, wine, anything else the meal calls for
If their plating isn't going to do justice to the food, say so directly. You can offer to bring your own, suggest they pick up a few pieces, or rent for the night. This is a conversation worth having early — not when you're plating the first course.
4. Confirm details a few days out
A few days before service, get on a quick call or text thread to lock down anything that may have shifted: final headcount, any dietary surprises (allergies that didn't make it into the booking), kitchen access time, and where guests will be eating.
People plan dinners weeks in advance and details change. Catch the changes before they catch you.
Preparing for service
5. Send a detailed grocery list
Go granular. Not just ingredients — foil, salt, pepper, oil, the kind of salt they use, anything you'll need from their kitchen. For special occasions, also flag anything decorative you're sourcing (garnishes, edible flowers, citrus for the table).
6. Pack smart — bring what you'll need, but don't over-pack
Bring backup tools. Always bring towels. You never know what they don't have.
But also: don't haul your entire kitchen across town to a fully-stocked house. If the video walkthrough showed they have what you need, leave yours at home.
For special occasions, also think about presentation tools you might need that they probably don't have: tweezers, squeeze bottles, ring molds, microplane, a torch.
7. Plan your presentation
Think through each dish before service. What does it look like on the plate or platter? Garnish, height, color, the vessel itself. If you're plating, sketch it out or do a dry run at home. If you're going family-style, know which platter each dish lands on.
The food is the food, but presentation is what makes guests pull out their phones.
8. Prepare a short story for each dish
Plan two or three sentences about each course — where the inspiration came from, a key ingredient, a technique. You'll deliver these as you bring each dish out. This is what turns a meal into an experience.
You don't need to perform. Just be genuine and brief. Guests love hearing the chef talk about the food.
9. Consider printing menus
A printed menu adds a polished, restaurant-quality touch. It lets guests anticipate what's coming and gives them something to take home from the night.
You can put one together in Canva, Google Docs, or whatever you're comfortable with. Even a clean one-page printout looks great folded at each place setting.
On site: during the service
10. Be conscious of time and space
You are a guest in a home where people are actively living and entertaining. The host is greeting guests. Kids might be running around before bedtime. Stay aware of all of it.
Work efficiently and stay out of the way. The more organized you are, the less you intrude.
11. Plan your work order
A rough sequence that works:
- Bake first — longest cook times, frees the oven for other things
- Roast second — also oven-bound, runs while you're working on stovetop
- Stovetop proteins — timed to service
- Sides and finishing touches last — plated or platted just before they hit the table
For a special occasion, the goal is everything peaking at the same moment. Build backwards from when the first course needs to be on the table.
12. Be warm. Be normal.
You're in someone's home, with their guests. Be open and friendly when they come into the kitchen to say hello. Talk to the host. Acknowledge the dog.
When you bring out a course, that's your moment — present the dish, tell its short story, then step back and let them eat.
13. If you notice something off, say something immediately
The oven knob is loose. A glass breaks. A wine glass tipped over before you got there. Tell the host right away — even if you didn't do it.
This builds enormous trust.
14. Leave the kitchen cleaner than you found it
Especially on a special occasion. The host is hosting — the last thing they want is to wake up to your mess. Wipe everything down. Take out the trash. Run the dishwasher.
Wrap-up: before you leave
15. Check in with the host
Before you head out, find a quiet moment with the host. Thank them, ask how it went, and let them know you're around if they need anything for next time.
16. Invite honest feedback
Say it out loud: "I want to know what you loved and what you didn't. Don't be polite about it — I'd rather know."
You can't course-correct on what you don't know. Set the tone now.
17. A note on tipping
Sous doesn't currently process tips through the platform for special occasions, but you're welcome to accept them directly. Cash, Venmo, Zelle — all fine. If a client asks how to tip, just let them know your preferred method.
The short version
- Make the mindset shift — you're producing an event, not just cooking a meal
- Over-communicate before the service — ask everything
- Get a video walkthrough of the kitchen
- Talk through plates, platters, and silverware
- Confirm details a few days out
- Send a detailed grocery list
- Pack smart — backup tools, towels, presentation tools
- Plan your presentation for every dish
- Prepare a short story for each course
- Consider printing menus
- Be conscious of time and space
- Plan your work order (bake → roast → stovetop → finishing)
- Be warm and normal
- Flag anything off the moment you notice it
- Leave the kitchen spotless
- Check in with the host before you leave
- Invite honest feedback directly
- Tips are welcome directly — cash, Venmo, Zelle
Do these and you won't just have a client. You'll have the chef they call for every milestone going forward.
Questions? Text Craig directly — happy to talk through any of this before your service.